Rus
The World IAA Congress, with over 1,500 delegates from 70 countries, is taking place in Russia for the first time. It is a major event in the global communications industry focusing on the current changes caused by the influence of the global economic recession, development of digital technologies, changes of the consumer behaviour and other factors. The IAA Congress is a platform for interaction of all sectors of the communications industry: the major advertisers, industrial regulation and self-regulation bodies, communication groups and media holdings.
We are glad to see the representatives of mass media at the 42 World IAA Congress. The Press Centre will be happy to assist you before and during the Congress in order to make your work as comfortable and effective as possible.
Schedule of events accessible for mass media
The main Congress events held in the State Kremlin Palace on May 12-14, 2010:
— meetings;
— individual speeches;
— panel discussions;
— ACT Responsible, an exhibition featuring the best social advertising works, and an exhibition of the winning works commemorating the 65th anniversary of the Victory in WWII
More detailed information on individual speeches, panel discussions and Congress speakers is available under the sections Program and Speakers.
To participate in the Congress events, you should:
1. Fill in the application for media accreditation between March 10 and April 30, 2010;
2. Get the confirmation of the accreditation May 5, May 6 and May 10, 2010;
3. Get the accreditation badge May 10 and May 11, 2010 at room "Pskov" Hotel National, 15/1 Mokhovaya Street, Moscow from 9:00 AM till 8:30 PM.
The accreditation badge
The accreditation badge is given to mass media representatives with a confirmed accreditation to authorize them to attend the Congress events specified in the application.
Attention!
The Executive Board of the Congress does not guarantee issue of the accreditation badges less than a day prior to the start of the Congress events (even with a confirmation). In this respect, please apply for the accreditation badges within a reasonable notice.
Lost accreditation badges shall not be replaced.
Reference policy
When using official information or quoting the speakers/participants of the Congress, the final materials should reference the 42nd World IAA Congress and the source of the quoted information. Any changes, additions or distortions introduced in the copied (quoted) information are not allowed.
Printed media/radio — any articles or interviews concluding the IAA Congress 42nd World IAA Congress (text or a logo).
Television — any program or interview taken within the premises of the 42nd World IAA Congress should reference the 42nd World IAA Congress (text or a logo).
Online media — any articles or interviews concluding the IAA Congress 42nd World IAA Congress should contain a reference to the 42nd World IAA Congress (text or a logo) and a link to the Congress website (www.iaamoscow2010.ru).
Photographs — any photo taken at the Congress should reference the 42nd World IAA Congress (title of the photo or a logo).
The Executive Board of the Congress would like to inform you that it is entitled to use articles, photos and videos created by the media representatives before or during the events of the 42nd World IAA Congress with a reference to the authors of the respective materials.
If you have any questions, please address:
Press service
of the Executive Board
of the National Organizing Committee
42nd World IAA Congress
tel. +7 (495) 783-74-59
+ 7 (903) 200-88-83
e-mail: info@iaamoscow2010.ru
http://www.iaamoscow2010.ru/